The new LCS Trinity in the Carnatic World!

In the Carnatic music world, the Trinity refers of course to the three legendary composers – Thyagaraja, Muthuswami Dikshitar and Shyama Sastri. So, what is this new LCS Trinity I am talking about? Read on.

With the Covid pandemic stretching itself for close to two years now, there is hardly a domain in the world that it would not have disrupted. The world of Carnatic music is not an exception. Concerts typically involve gathering of people and travel – both of which were subjected to restrictions due to Covid.  The result – For the rasikas, no opportunity to sink their heart, mind and soul in some peaceful music in person and for the musicians no opportunity to perform live in front of an audience and revel in their applause.  Suddenly, the musicians found that they had a lot of time in their hands when lockdown happened.

This is not the case however for most of the Carnatic musicians usually. In normal times, their schedules are packed with live concerts throughout the year within and outside India.  The rise of the Indian diaspora, with a substantial chunk of them with origins from the south of the Vindhyas, has set the demand for Carnatic musicians outside of India soaring beyond imagination since the beginning of this millennium.

I would imagine that for most of the Carnatic artists, a typical year would look like this at normal times. Starting from November till Mid-January is when they would be stay put in Chennai, the global epicentre of Carnatic music, to be part of the “December Music Season”.  After this season is over, from Mid-January to end March is the window available for the musicians to perform in other cities in India. In between, you also have the Annual Thyagaraja Aradhana festival at Thiruvaiyaru which is also now being held simultaneously in other cities where usually the musicians participate. This period is also the season for Temple Ulsavams in Kerala. And Carnatic musicians of all hue make their presence felt in kutcheries as part of the ten day Ulsavam festivities.

Come April, it is the onset of summer in most parts of India and musicians travel to other parts of the world to perform during this window. Again in April during the Easter break, The Cleveland Thyagaraja Festival, which is touted to be the largest Indian classical music festival outside of India is scheduled, where many leading Carnatic exponents participate year after year.  By September/October with the onset of the festival season in India starting with Ganesh Chaturti and followed by Navarathri, you will find most of the musicians back to their bases to participate in concerts organised around these festivals in different cities. And in November, it is time to prepare for the “Season” ahead.

So, with this type of a crowded calendar, a typical Carnatic musician is so busy that he/she doesn’t have the time to think of anything else apart being in Pack-Travel-Perform-Repeat mode. But this was all before the global disruptor called Covid came and upset the rhythm of this well set routine.

During the pandemic induced lockdown since March last year, with more time and bandwidth at their disposal, Carnatic musicians have tried to re-invent and re-engineer themselves in more ways than one. Just like how the JAM (Jandhan-Aadhaar-Mobile) trinity helped the government to reach social benefits directly to those in need more efficiently, I would say that the LCS (Lockdown-Connectivity- Social Media) trinity has come in handy for the artists to stay connected with their audience. Many of the leading musicians lapped up this opportunity with both their hands and became social media savvy in this period.  Though most of them existed in social media before also, they now have started using it to converse with the rasikas and not just use it to put out schedules and other announcements like they did before.

T.M.Krishna, usually active on social media continued to engage with his rasikas during the pandemic period with his singing bits and in fact did a few fund raiser gigs streaming from home to support fellow artists who were deprived of income during the pandemic. The singer duo of Ranjani-Gayatri put out quite a bit of content on social media for listeners to watch and enjoy.  Trichur Brothers – Srikrishna Mohan and Ramkumar Mohan have been very regular in uploading their singing videos on social media.  Vocalist Sikkil Gurucharan, through a series of webinars answered questions of rasikas on various aspects of Carnatic music in general and his music in particular while explaining the technicalities of the form.  Rajesh Vaidya became an instant hit with his short and sweet “Do you have a minute?” series where he plays bits of hit film songs and puts them out almost every day. Veena exponent Dr. Jayanthi Kumaresh is another musician who has been extremely active on social media since the pandemic in engaging with her rasikas.

We could also get a glimpse of the other sides of the artists as well. Famed singer Sudha Raghunathan let us enter into her kitchen with her short videos of singing while cooking.  She also displayed her anchoring skills by doing online interviews with a wide range of interesting personalities.  Singer Unnikrishnan, apart from showcasing the talent of his daughter Uthara through joint singing sessions, also showed that he is a fitness freak by regularly posting his work out videos.

Among the Carnatic musicians, if I have to pick up one musician who stood out in engaging with the rasikas during the last few months, it would be Carnatic vocalist Sanjay Subramanyam.  Using a combination of his own pleasing personality, savvy marketing and smart use of social media, Sanjay constantly upped the ante in terms of rasika engagement. While in the initial few months of the lockdown, he was putting out some of his old recorded videos, he then started investing a lot of time and effort on this with a help of a social media team and started putting out fresh and interesting content which stand out on a regular basis.

In a series of short 2 odd minute videos titled “On That Note”, Sanjay narrates interesting side stories and episodes from his life including some of his interactions with legends like M.S.Subbalakshmi, M.L. Vasanthakumari etc.  Similarly, “Short Notes” – another series of short videos where he takes up a raga and sings few phrases, is now a huge hit among his followers. He typically ends these notes with phrases from Maestro Ilaiyaraaja’s hit songs in the same raga. In some of his videos and interviews he has mentioned that he is an unapologetic fan of Ilaiyaraaja and #RajaisGod is his favourite hashtag which he uses often on Twitter.  It is interesting to see Sanjay bringing out such nuances from film music which otherwise is not possible to appreciate for an ordinary music listener who is not trained in Carnatic music.  I can see that this aspect of highlighting the Carnatic influence on film music has become a huge hit among his followers.

In continuing with his rasika engagement efforts, he has started a paid channel – “Sanjay Sabha” where full-fledged professionally recorded concerts are put out regularly for people to pay and watch.  All this has culminated now with a series of live concerts in Chennai as part of “Sanjay Sabha” for the ongoing music season. From the social media conversations on his handles, it is clear that these efforts have generated a lot of interest and chatter among music followers.

One can also see that his web site is regularly updated to the last detail in terms of events, schedules and other press notes. Sanjay also keeps penning his thoughts on a blog and the last one was about the experience of taking the stage for a live concert after two years! Even for a seasoned musician like Sanjay, there is a re-discovery and rebirth, I reckon.  I do recall that in the dotcom boom period in the late 90’s, Sanjay ran the web site on Carnatic music where he answered questions from rasikas and put out some content. But I guess over a period of time, the site met a gradual death. So now in the back of the LCS trinity he is now back with his site with a slew of offerings and content of interest to the rasikas and I am sure that this inning will be longer and permanent.

The pandemic will hopefully end soon but I hope that the engagement kicked off by the musicians will continue even in the post Covid era with the help of the CS (Connectivity-Social Media) duo.  This will go a long way in mainstreaming Carnatic music and further open it up to a newer audiences.

Postscript: It’s not my take that the LCS Trinity is exclusive to Carnatic world or something like that.  It is relevant to many other fields as well. I have just tried to explain how LCS has helped to transform even a very traditional domain like Carnatic music.

Image Courtesy: Outlook India

Chennai Music Season on the Cloud!

This piece was written for the News site – The News Minute and was carried on 6th Dec, 2020 It can be read here:

https://www.thenewsminute.com/article/chennai-s-margazhi-kacheris-be-streamed-online-what-rasikas-will-miss-most-139107

My uncle who lives in Baroda is a much disappointed man these days. As an ardent follower of Carnatic music in general and the Chennai music season in particular, he has been a regular at the kacheri beat in Chennai every December for many years. But sadly, this year he will not be there. Like him, there are so many from all over the world who will maintain physical distancing from Chennai and the music season this year.

COVID-19 has disrupted the harmony of the entire music season in Chennai. Though theatres have opened and performances allowed, albeit with myriad restrictions, carrying on with the music season in business-as-usual mode has been understandably difficult for the organisers. First of all, the weather at this time in Chennai though pleasant is also conducive to spreading viral infections. Second, the chunk of the audience for concerts are senior citizens who fall in the more vulnerable category for COVID-19. Third, the air-conditioned halls, even with physical distancing norms, may not augur well for controlling the spread of the coronavirus.

Yet, in order to keep the music spirit and the tradition alive, the Federation of City Sabhas, a group of the leading sabhas in Chennai, has decided to roll out the music season – online. Branded Yours Truly Margazhi (December 15, 2020 to January 15, 2021), the idea is to take the music online so that people can enjoy it from the comfort of their homes wherever they are, appreciating the Thodi without worrying about COVID-19.

For Carnatic music lovers, this is a small consolation that they can still catch up with the kacheris during the season. But everyone without exception will admit that the whole experience of being in Chennai during the season is different and that will be thoroughly missed. Because it’s not just about the music.

First up, for rasikas young and old alike the music buzz in Chennai during the season is palpable. I’ve seen youngsters discussing the new kriti sung by a particular artist or an innovative tweak to a raga or a new technique adopted by an instrumentalist and so on after the concerts. There are also comparisons with the previous year’s selection of ragas/kritis, the differences, the repetitions, and so on. All that will be sorely missed this year.

Secondly, talk to anyone and they’ll tell you that during the season, the caterer and the menu at the sabha canteen is as important as the artist and the kacheri. It’s difficult to say which is more music to the ears. The excitement of opting for a Sanjay Subramanyam concert with Pattappa’s full meals at the Music Academy or a Priya sisters programme at Parthsarthyswamsabha (of stand-up comedian Alex fame) with Mountbatten Mani’s Carrot kheer after running a complex algorithm of Artist-Sabha-Caterer-Menu will be deeply missed this year. And my sympathies are with those for whom the season is the only chance in the whole year to savour Vazhapoo vadai or Elaneer Payasam and other such exotic stuff. So, while rasikas can log in and enjoy their favourite kacheris online, they’ll have to make do with homemade molaga bajjis or rava kesari this time.

Even for officegoers, the season usually is a godsend. I know of many who take a break from bringing lunch from home during the season. Instead, they just hop to one of the nearest sabha canteens during lunch break, have their fill and then get back to work. This year, since most are still working from home, there will be no canteen hopping.

For folks in Chennai though, I understand that some of the caterers are making arrangements for continuing with food and catering arrangements as usual with limited dine-in facility and of course home delivery. But people who would secretly gorge on tasty fried kuzhi paniyarams and ghee dripping kasi halwa at the sabha canteens during kacheri breaks, concealing it from their concerned family members, have to settle for safer options like steamed idlis, sevai, etc. even if they decide to order home delivery. On the positive side though, at home one can continue to munch on snacks and drink endless cups of filter coffee while the kacheri is in progress unlike live concerts where you can only do so during breaks.

Another aspect of the Chennai music season experience that will be missed this year is the opportunity to show off one’s musical knowledge. During kacheris, it is habitual for knowledgeable rasikas to guess the raga the moment the singer commences a raga alapana or during the Ragam-Thanam-Pallavi rendition and get brownie points from fellow rasikas. In the confines of your home, you can guess the raga and impress only your spouse/family, which of course has limited appeal.

‘Chennai has two seasons – summer season and music season’ is a beaten to death cliché now. But it is also a fact. So the music season is the only time Chennaivaasis get to take out their winter wear (read as mufflers, shawls and monkey caps!). However, one will have to wait another year to pop out the winter wear as it’ll be funny to wear mufflers and monkey caps while sitting in front of your screens watching the concerts online inside the house. Same is the situation for the collection of silk sarees that women normally flaunt during the season.

One solution for both of the above is to arrange small get-togethers at home for those interested in Carnatic music and watch kacheris together. Like how people in the US get together during Super Bowl matches. Live streaming on big screens at home, the company of likeminded friends, tasty homemade food or food ordered from outside, and discussions about music and related topics while watching concerts together may not be a bad alternative this year.

Lastly, one other thing ardent sabha hoppers will miss this year is posting selfies and pictures on social media from different sabhas and canteens. Insta posts of selfies from the same couch every day may be a tad boring even if you use different hashtags.

The Indian Premier League (IPL) season this year was also different. With no spectators at matches, the only audience was those watching from their homes. Yet, the tournament was a huge hit. Likewise, one hopes that the Chennai music season in spite of being not live this year will go on to be a huge success with the online streaming experience.

Similar to IPL where they played pre-recorded crowd cheers for every boundary or wicket, can they also pre-record and play “Besh, besh, Bale, Bale and applause of the rasikas during the streaming to maintain the kacheri effect?

This season, music is going to pour literally from the “cloud”. Hopefully the experience will leave the fans in Cloud Nine.

Tanishq Ekatvam – Anatomy of the Campaign!

When you read this, I am sure you will be familiar with the latest product of the “Outrage factory” in India. Tanishq, Tata’s crowning jewel other than TCS provided the raw material this time. The outrage was around an ad which was put out to kick off its new Ekatvam campaign. The company soon pulled down the ad bowing down to the social media outrage but not before it went viral and divided popular opinion.

As a standalone ad, (see here) I personally liked it. The story is consistent with the purported theme of the campaign, where “the beauty of oneness” was being promoted. Oneness in this case was conveyed through the coming together of Hindu and Muslim faiths after a marriage between a Hindu woman and a Muslim man in this case.

There was predictable outrage following the ad where many questions like “Will they show a marriage of a Muslim girl and a Hindu boy?” and “Why are they showing as if the Muslim parents were doing a favour by following the girl’s traditions” and so on. I am certain that if the ad was shown as above, there would have been exactly opposite questions. Newton’s third law – “For every action is there is an equal and opposite reaction” and Whataboutery are the cornerstones of today’s outrage factory.

My take on the ad itself is that it was a well thought out plan. The campaign was launched during IPL just ahead of the festivals which is peak season for brands like Tanishq. And during this period and particularly during IPL, it is important to cut the clutter. One way of doing it is to make a nice commercial but with a contrarian story line. It helps the ad to stand out and also ensures it goes viral. That’s what happened with the Tanishq ad. Today for most marketers, the starting point of a campaign is to make it “Go viral” and if it does, it is the ultimate take away for the bucks spent.  So, kicking off a controversy through the ad is one established method of making it go viral. Many companies in the past have done that and Tanishq is no exception. I had written about this in one of my earlier posts “Stir up to sell” and if you haven’t read that, please do read here.

It is unfortunate that the company decided to pull down the ad. At the same time, it is easy to criticize the Tatas for succumbing to social media pressure in taking that decision. But I believe that it was a pragmatic choice. Already the business is reeling under the after effects of Covid with showrooms just being opened up. And the peak season is just ahead of the company. At this time, it makes no sense to do grandstanding risking the safety of its retail staff and properties.

At the same time, due to the heat the ad cranked up, the ad went viral and more people have seen than probably originally envisaged. The ad and the brand have become talking points for weeks over and even this blog would not have been written if the ad showed a plain vanilla oneness story!

This post though is not about the journey of that particular ad. I wanted to use the window the ad provided to look at the strategy behind the campaign itself.

As I mentioned earlier, the campaign titled Ekatvam has been kicked off by Tanishq just ahead of its biggest season. In North India, the festive season around Navaratri and in particular Diwali/Danteras are peak seasons for buying gold jewellery. And any serious brand would not like to miss out on this high stakes season.

At the outset, Ekatvam seems to be a brand building exercise to build on its core values of “Trust” etc. So far so good. After having seen the ad that sparked the controversy, I went to Tanishq’s website which also showcases the Ekatvam campaign. And here’s the thing! It says “Tanishq presents Ekatvam – the beauty of Oneness!” It says the “thought” being, “Beautiful things happen when people come together. But today, we’re asked to stay apart, keep a distance and be safe. While we continue to do this, through compassion, empathy, hope and care, we’ve come together when it was needed the most.” And goes on further. “The beauty of oneness. One as humanity. One as a nation. Ekatvam. A confluence of India’s finest craft forms, intricately knitted into one stunning collection, bought alive by our skilled Karigars, where similarities and differences all become one!”

Beautiful thought and an excellent copy. However, if this is the Ekatvam (confluence of India’s craft etc.) Tanishq wanted to promote, where does this aspect come out in that ad? It is common marketing wisdom that when a company launches a campaign, it is showcased consistently across media platforms may it be Print, TV, Web site, Digital etc. I don’t see that being followed here. While the website talks of the campaign being a noble effort to bring together different craft forms and craftsmen, the TV commercial tries to convey oneness by bringing faiths together.  If you look at the print ads, the one in North India (see below left) is consistent with the theme in the web site. However, the print ad in South (see below right) doesn’t explain anything about Ekatvam beyond the tag line of “the beauty of Oneness” and looks more like a “Sales promotion” ad.

 

 

 

 

 

 

So, this brings back to my original hypothesis that the controversial ad was part of a game plan to “Stir up to sell”. The brief it seems was to deliberately bring in the Hindu – Muslim angle and showcase the oneness. And probably the company sort of expected the backlash. In any case, backlash or not, the ultimate objective was to make it go viral and maximise the bang for the buck. The outrage factory in my opinion completely missed this point and effectively contributed in making the ad and the brand top of the mind for few weeks.

What the controversial ad would do to sales would be an interesting thing to watch in the coming weeks. While some commentators feel that it may affect the retail sales a bit, I reckon it may not do much damage.

In final summary, just as you shrug off a lean business period after lock down and get into a peak season phase, why would you launch a CSR kind of corporate campaign of Ekatvam?

Post script: Another innocent question to the makers of the ad. When you wanted to showcase Hindu-Muslim confluence, why would you choose a Kerala family as a backdrop when the ad is in Hindi and aimed at festival season (Diwali) in North of India?

Notes from my Lockdown diary – Part 4

Lockdown continues in India and so do my notes. The way it goes, it looks like I can publish a complete book compiling all these notes! Even as the thoughts of publishing a book crossed my mind and I sat to type this blog, the wife somehow got a wind of it. “Instead of torturing people with your blogs, you are now planning for a full book? Of all the negative effects of Covid-19 we have to suffer, this must be the worst!” she pronounced.  The wife is always right. So, the book plan had to commit suicide.  Notes writing gets a reprieve.

(If you have not read the earlier parts, please read here, here and here.)

It seems there is no reprieve though, from doing the household chores for a long time. The other day, our regular household help (God bless her), called up the wife to check if she can start coming, as there was some news of things being relaxed.  She apparently felt bad to just receive her salary without doing her work for the past two months.  I could hear the wife telling her nicely not to worry and though the ghar ka Bhai is not as good as the Bai in work, she could manage with him!  And added in some measure about being Atmanirbhar and all!

It then struck me later as to why the wife made this point to the Bai. Few days ago, after I finished the J and P of BJP (Jhadu and Pocha), I asked the wife, glaring at the somewhat shining floor, “Now your bench mark for a clean and spotless house must have changed, no? And also your expectations from the Bai, no?” I know, there are better ways to fish for compliments. “Benchmark and all I don’t know. What I know is, I have to keep the Bai happy at any cost. She doesn’t break mops within two days, doesn’t finish Vim liquid in one week and finally doesn’t keep showing off her quality of work once done!” the wife quipped.  I should have known this better. Of just doing the work and not indulge in pompous self-praise!  In the married life of men, the adage “Once bitten, twice shy” doesn’t exist. It is always the case of “Many times bitten, and still don’t learn”!

Like a few days ago, looking at the many “Exercise at home” videos flooding the social media timelines these days, I started doing a hundred “Jumping Jacks” in the morning. When I started it itself, the wife warned that the downstairs people may feel like some earth quake happening. Better said in Tamil – ‘Keezha irukaravaalukku Thalai la idi vizharaapola irukkum’! I took it as her another jibe at my bloating weight and went ahead with it. Sure enough, within two days the managing committee members called to warn me of dire consequences if I continued with my indoor exercises. The end result – Not just jumping jack, even a simple pranayam has been locked down!

Last weekend was another case of not learning. Being a Sunday, I declared loudly that I will cook the lunch. The daughter who is the proverbial cat on the wall in terms of taking sides exclaimed, “But Appa, not your usual Rasam and Potato curry!” “Of course not! Today I am going to make Sambhar and thoran” I should have stopped there. I didn’t. In my zeal to impress, I added, “That too not the “podi potta Sambhar, but arachuvitta Sambhar”! Now for the uninitiated, Sambhar though is a common South Indian dish is made differently in each of the states. This arachuvitta Sambhar is a speciality in Palakkad Tambrahm households, where you don’t use the ready-made Sambhar powder but actually add the freshly ground spices and masala. So, obviously the Sambhar made this way tastes much better. It also calls for more skill to get the mix right.

Now here’s the audacity thing. The wife usually makes this arachuvitta Sambhar very well. So at home, that is the “gold standard”!  And though I make the regular Sambhar of and on, so far I have not tried or made this arachuvitta Sambhar before in my life! But then as most of you part of WhatsApp groups would have realised, everybody else is into trying and learning one new recipe or the other and sharing in groups these days! So, I also thought why not try something new and add that as a lockdown learning badge!

I googled for a proper recipe of the arachuvitta Sambhar and got into preparation of the same.  Though the recipe was in simple English, the doubts that emanated were endless, as you got down to work. For every doubt I went to the wife, I was promptly reminded that commenting on cooking is very easy while cooking is not! Did I have choice other than agreeing?  I followed the recipe and the wife’s tips to the “T” and everything was going as per plan.  Or so I thought. Blame the bad light or my reading glass, instead of reading as ¼ TSP of Methi seeds (Vendayam), I read it as 4 TSP of Vendayam, fried the same along with the other ingredients and ground into the paste. And this paste is the most crucial input for the arachuvitta Sambhar! Those familiar with the drill would by now know what will happen if you add 4 TSPs of Vendayam!

While the Sambhar was boiling, I attempted to taste it. I could realise that my first attempt in arachuvitta Sambhar has flopped badly. The Sambhar was bitter in taste thanks to the overbearing taste of Vendayam (Methi seeds)! When it was judgement time, the wife was at her gracious best when she said, “The bitter after taste notwithstanding, it was not bad for a first attempt!” I was relieved on hearing the same before she continued, “Change your blog title from ‘Notes from my lockdown diary’ to ‘Lessons from the lockdown’ and learn from them!

Not a bad idea, isn’t it?

I am learning.

Reminiscing the Navarathri of the 70’s!

Today is the 1st day of Navarathri and one can see social media replete with pictures of colourful Golus and other sundry posts related to the festival. From what it was when we were kids, the festival has come a long, long way!

Growing up in Trichy, our school timed the 1st term examinations just before Navarathri. Always. So that we had our vacation exactly for 9 nine days to coincide with Navarathri. School promptly re-opened for the 2nd term on the 10th day i.e., Vijayadasami – a day when it is prescribed to mandatorily study after Saraswathi Pooja. So, as a kid I have fond memories of Navarathri which was exciting, busy and religious while also masquerading as holidays!

The excitement starts even as the last couple of papers of the term exams painfully drag themselves.  The Golu needs to be put up and more importantly a theme for the park adjoining the same had to be thought of. Back then, it was all DIY (Do It Yourself). And I now get it that the phrase “theme park” owes its origin to Navarathri! Shelves, Benches, Trunks, Suitcases, Father’s mayil kann veshtis and Mother’s marriage day but now out of fashion Kanjivaram silk sarees all come together to become the Golu steps. The Golu Idols which were wrapped up nicely with old, discarded Veshtis and stored in old trunk cases and cartons are all unpacked carefully and inspected first to check if the hands, limbs, noses, legs of the various God forms are in order. Once clear, they are cleaned amidst a session of pest control that happens with all of us dancing and prancing around. The house is freed of cockroaches, their babies and eggs. Temporarily.

Once cleaned, the easy part was to arrange the Golu idols on the steps. There is usually an order for at least the important idols like Dasavatharam, Ramar Pattabhishegam, Samudra Manthan, Chettiar bommais etc and they are quickly put in their places. The raking of the brain starts for the park set up. This needed creativity as well as access to resources within the house. Once an idea for the theme is cracked, we as an entire family got into the act to put together the same. If it was a Trade fair exhibition one year, it was a circus another year and Kallanai dam yet another year!  All made of things we had at home without embarking on a shopping spree for sourcing the same elsewhere! There was no competition, yet there was intense competitiveness in being one up on others as far as the theme park goes! The final act was to get the colour lighting and effects right, to complete that year’s Golu!

I said that as kids those nine days were extremely busy not without reason. Kids performed the role of today’s WhatsApp! In the absence of WhatsApp, Mobile phone, SMS and even Land line phones, the job of going to the houses of near and dear was entrusted upon us. If this kept us busy for the 1st couple of days, the later days were consumed by visiting other houses to check out the Golus and the sundal that ensued. Typically, there were certain houses where the sundal was always tasty where we didn’t mind visiting every day!! Also which house to visit that day depended mainly on the type of sundal. Usually a house which made Puttu or Vella Payaru on a particular day attracted a bigger crowd and one had to be there early before it gets over! And if it is stuff like paruppu masiyal and all, one avoids that house for the day! So, those days the mamis have to go all out to get people and kids to come to their place to exhaust the stock of sundal!  The other job for us was to cut newspapers and make packets of the sundal every day for distribution.

Coming to the religious aspect, during Navarathri, the nearby temple used to have different alangaram for the Devi idol as per the day. So, visiting the temple every evening to check out the same was also part of the routine. Some more pious amongst us also used to attend the Lalitha Sahasranamam rendition at the temple every day!

I don’t at all recall if the nine days of Navarathri were observed with different colour dresses by ladies those days as it is today! Probably this is an influence from the North of the Vindhyas which has spread over South also these days, I reckon!

After the nine days are over, the busy schedule continues for a day when we had to re-pack the idols and put them in the trunk cases in the lofts.  For Hindus in South India, “Boxing day” was actually the day after Navarathri!  The steps are dismantled and they get back to their original avtars as benches, shelves, suit cases and the like!

So, in short, the nine days of school vacation just flies in a routine filled with fun, festivities, religion and camaraderie!

On the Vijayadasami day, when the school re-opens, time for all the fun and excitement to be boxed up.  And as one by one answer paper started unravelling, one hoped that the Devi will incarnate once again to put an end to the ultimate evil called Examinations!

As I walk down memory lane to reminisce the Navarathri of the 70’s, I realise that 4 decades hence, this remains still an unfinished agenda!

Postscript – For a more light-hearted take on Navarathri of these days, please do read my post – “Engaathu Golu” here! On that note, Happy Navarathri!

Image courtesy: Scroll.in

 

When Social media becomes Antisocial!

For the uninitiated, Sudha Raghunathan is an accomplished Carnatic vocalist from Chennai. She is a Sangeeta Kalanidhi – a revered title awarded by the Madras Music Academy. She is a Kalaimamani – an award given by the State government of Tamil Nadu to illustrious artists. She is a Padma Shri. She is also a Padma Bhushan. She has been one of the leading Carnatic vocalists of the country.  And has been in the fore front of spreading this art form world over, for decades now.

All these don’t seem to matter anymore. If you go by what you see on Social media these days! In the past few days, Social media has been flooded with posts and forwards, all centred on the upcoming marriage of Sudha Raghunathan’s daughter to a Christian. It all started with the appearance of the marriage invitation card on Facebook and Twitter which then found its way to myriad WhatsApp groups!

For the conservative South Indian society in general and for followers of Carnatic music in particular, it is as if the earth quaked! “How can the daughter of the venerable Sudha Raghunathan marry a Christian?” was the initial reaction. What started as a general lament on the affairs of the youth these days (of studying abroad and marrying out of community and religion) soon turned into a barrage of vitriol and bile targeted at the singer.

One may recall that few months ago, a few Carnatic vocal singers were caught in a controversy over singing songs on Jesus set in Carnatic ragas.  Singers like O.S. Arun, Nithyashree Mahadevan and few others were targeted for agreeing to sing Carnatic music based songs on Jesus and participating in Christian events. There was a loud call for a ban on these artists and finally the controversy blew over when the concerned artists clarified that they are not going to participate in such events. The issue was also attributed to the Church’ larger design of promoting Christianity by appropriating native culture. Conservative and orthodox followers of Carnatic music hadn’t forgotten that story or forgiven those artists, when this issue of Sudha Raghunathan surfaced now.

In Social media, attempts have been made to explain this as a part of the larger “Missionary project” of evangelisation. In line with this presumption, a fake narrative was also propagated that Sudha Raghunathan and family were getting converted to Christianity religion to facilitate this marriage.

While the news of the marriage along with the invite went viral, there was another audio clip which went viral too! This was of a telephone conversation between Raghunathan (Sudha’s husband) and one Ramanathan belonging to the Rashtriya Sanadhana Seva Sangham. Some have mistaken it for the RSS but this organisation has got nothing to do with the RSS.  In the course of the call, Ramanathan almost questions Raghunathan as to why they are letting the marriage happen. In the entire call, Raghunathan is almost apologetic and tries to explain the situation around the fake news of them converting into Christianity and so on. The height of absurdity is that along with the audio clip, the phone numbers of both Raghunathan and Ramanathan were circulated as well!  This is the same Ramanathan who had called O.S. Arun during the earlier controversy, bullied him over phone, recorded the phone conversation and put it out on social media!  Raghunathan is also heard as saying he has been in the receiving end of many such calls in the past few days!

The matter didn’t end here. Another picture of Sudha Raghunathan and her family ostensibly clicked in some wedding reception started doing the rounds with a caption –“National Integration, Unity in Diversity”. The claim was that, Sudha’s son had married a Muslim before and now her daughter is marrying a Christian! This was again a fake narrative and even if it was true, how did it matter?

In Social media, many were of the opinion and rightfully so, that this was purely a personal matter and not of concern to the music lovers. It is good to see that for every nasty comment, there are equal and opposite comments condemning extreme reactions to the wedding news. However, the virulent reactions of many, including that of calling for a boycott of Sudha Raghunathan, the Carnatic exponent, exposed the faultlines that exist today in our society.

The whole episode raises a few serious questions and concerns.

  • That a public figure and a respected artist is just turned into a much hated figure over night by guardians of culture and religion just because the public figure or his/her family member exercised his/her personal freedom.
  • That any self-proclaimed protector of the Hindu religion can call and bully a public figure over a matter of personal choice!
  • That such calls can be recorded and put out on public domain without an iota of concern or respect over individual’s privacy!
  • That an artist’s credentials can be buried overnight and his/her career stunted over issues not concerning the art form!

It’s high time we as a society realise that it is none of our business to comment or express concern on purely a personal matter involving any public figure.

When Social media arrived in the scene we all rejoiced at the empowerment it gave to all those who wanted to express themselves.  Narrative building was no longer the privilege of a few or so we thought.  However, in the recent times, we have been witness to the ugly face of social media more often than not. This incident involving Sudha Raghunathan and her family is an example of how Social media becomes Antisocial!

One of the most popular renditions of Sudha Raghunathan is the song “Brahmam Okate…”! This song is one of the best compositions of Saint Annamacharya in which he describes the universal truth of Oneness! It’s time we as a society understand the profound meaning of the lines of this song and spare the likes of Sudha Raghunathan, this hate on what is clearly a non-issue!

Image courtesy: Milapfest

Daag Acche Nahin Hain!

Just as I was checking my Twitter feed this Sunday morning, I saw the #Surfexcel trending. Initially I ignored attributing it to some sponsored marketing campaign. But when I saw a whole bunch of individuals from the Right to the Left tweeting on the same, I decided to check it out. There, I could see other hashtags calling for a boycott of Unilever products and so on. The reason for the furore being, this ad (watch here) which Hindustan Unilever (HUL) has made for Surf Excel for the upcoming Holi. I watched the ad and I thought it was a brilliant ad though the theme has got a bit repetitive particularly with HUL these days!

People calling for a boycott of Surf Excel and Unilever products though, had a different take. They questioned the need for the company to pick up on a Hindu festival (Holi) to push their product. Few also quizzed if Unilever would do an ad around any Muslim festival. There were also many other tweets with images of Muslim festivals photo shopped with Surf Excel and its now famous tag line – ‘Daag Acche Hain’!  Notwithstanding all this, the ad achieved the purpose of creating a buzz and finally going viral.

This comes closely in the heels of another ad from the same company created during the Kumbh Mela! This ad (Watch here) for their Brooke Bond Red label Tea literally kicked up a storm in the social media tea-cup! . Though extremely well made, it is clear from the ad that the product and its attributes were secondary while the primary objective was just to ride the buzz around the Kumbh. While the commercial went viral on many WhatsApp groups as a great ad, on Twitter though, folks derided the company HUL for hurting the religious sentiments of Hindus. The supers that appeared at the end of the ad said, “Kumbh Mela is the largest religious gathering in the world. At this holy gathering, many elderly are abandoned by their families”!

I am not sure what kind of research went behind, to make a statement like this.  Nevertheless, the ad, I repeat very well made and executed, came across as a botched attempt where just to bring in the “Kumbh” story, you build a very touchy and probably insensitive narrative. I would rather prefer the approach by Fevicol in a similar context for the Kumbh where, they weaved a positive story (watch the ad here) around the event while plugging the attributes of the product effectively.  In the Red label ad, the product got thrust upon in the story at the end. With the massive uproar about this ad in social media, I am told that the company decided to take down the same. However, it didn’t stop it from going viral on social media platforms where it got trolled heavily.

These days, companies when they brief the agency for their commercials, I think must be outlining their 1st objective as “It should go viral”! As I had written in my earlier posts, “Stir up to sell” is an old ploy in marketing and advertising.  Achieving the objective of getting ad go viral is of late falling into very predictable tropes like Hindu – Muslim unity sentiment, Indo – Pak emotion and so on.

The larger point I am trying to put forward though, is different.  Few days back, I received as a forward on WhatsApp a clip which, I then gathered was a trailer for an upcoming web series titled ‘Metro Park’. Watch it here. I watched it, had a hearty laugh and forwarded the same to few other WhatsApp groups as is the wont these days. Little did I realise that, even for what I perceived as a routine comedy clip, I would receive some critique questioning, if the makers would dare to make fun of any other religion’s practices in a similar way!

A few years back, the Surf Excel Ad and the Red Label Kumbh ad would have just got beamed across homes through your television sets and the agencies would have just walked away with awards galore. But today, there is no such getting away easily. Though personally I thought that the Surf Excel Holi Ad is a brilliant one which weaves in the product attributes into the Holi story, while at the same time talking of Hindu-Muslim brotherhood… the extreme reactions against the ad actually conveys something else. That of bringing to the fore the fault lines that exist/existed all along in our society.

First of all, the repeated emergence of these themes in ads is itself an aberration in my view. A Unilever company in another country say in the US or in Europe I feel, will not take pains to come up with an ad promoting Hindu-Muslim unity in the guise of promoting their product. After over 70 years of Independence and declaring ourselves as a secular nation, if we have to keep clutching at straws (read as films and TV Commercials) to promote self-belief as a secular nation, something has gone wrong somewhere. Secondly, the extreme reactions a TV commercial promoting harmony evokes among us, also is worrisome.  While social media playing the role of a watch dog is good, more often than not, it is barking up the wrong tree.

‘Daag Acche Hain’ (Stains are good) may be a good tag line for a detergent.  However, “Communal”, “Bigoted” as tags are stains. And as a country we could do without such stains. Kyunki woh Daag acche nahin hain!

T.M.Krishna – A Musician then, an Activist now!

So, T.M.Krishna (TMK) did manage to sing in Delhi yesterday, at the original appointed date though under a different aegis. Originally TMK’s concert was to be under the aegis of SPIC-MACAY and supported by Airports Authority of India (AAI). Quoting some bizarre reasons, AAI pulled out of the event and SPIC-MACAY had to cancel/re-schedule the show. It was clear that the reasons for the cancellation were not straight forward as they were professed. It was more to do with people from the Right wing trolling TMK for his views against the Central Government, his open rebellion against the Carnatic establishment, his open declaration to sing songs of other religions on Carnatic concerts and in general for going against the tide on many issues related to music and everything else.

As an ardent follower of Carnatic music, I have been following TMK for many years now. He is a talented singer and among the younger generation of singers, he is right at the top. I live in Mumbai and I usually don’t miss his concerts as long as they are in the weekends! While on stage, you can see through his passion and involvement in his music. Usually he is so consumed by his music, I wonder if he really sings for the audience or himself! His style of singing is very different. In Tamil, we say ‘Konjam izhu izhunnu izhuthu paadarathu’ (Stretch and stretch while singing) He doesn’t usually sing the very popular Kritis which people generally are familiar. He picks up not so familiar and tough Kritis and delves into them. And in the past few years, one can notice that he doesn’t stick to the established format of a Carnatic Kacheri. One can cite many examples but his rendition of the Kriti ‘Hiranmayim,…’ in Raga Lalitha or the more popular Krishna Nee Begane,… in Yaman Kalyani are samples of his talent and brilliance. In the current crop of singers, in my books he is right up there.  Watching him, his expressions and his way of communicating with his co-artists on stage itself is an enjoyable experience.

 Being a genius that he is, naturally he has got a big following among Carnatic music lovers. But, I see that something has changed. And this is not all of a sudden. As per me, it is since 2013 when his book on Carnatic music titled “A Southern Music – The Karnatik Story” got published. Till then, TMK was a gifted Carnatic musician but with the release of the book he also became an author and a controversial one at that. (Confession – I haven’t read the book yet and it is on my bucket list).  In the book, TMK kicked up quite a bit of storm questioning established thoughts and ideas on Carnatic music not leaving even the spelling and saying it is not Carnatic but “Karnatik”!!! In the run up to the release of the book and after, TMK started ruffling quite a few feathers!  And since then, I have been noticing that among the Carnatic followers, he has become a bit of enigma! An individual who is extremely talented in singing but who is a rebel and an eccentric!

True to his now established image of a rebel, TMK stopped singing in main line Sabhas during the very popular December “Season” in Chennai. He started a parallel forum called “Urur-Olcott Kuppam Festival” to take the Kacheri to slums of Chennai. TMK even kicked off “Kacheri on the move” in a moving bus in Chennai during the season – all in an attempt to take Carnatic music out of the Sabhas to the streets! Such initiatives soon earned him the Ramon Magsaysay Award early in his life in 2017 and as the citation claimed in recognition of “his forceful commitment as artist and advocate to art’s power to heal India’s deep social divisions”!  And also a bunch of critics! Still, he went about his mission of breaking the class divide that exists in Carnatic music by collaborating with transgender community on stage in his Kacheris, setting Tamil writer Perumal Murugan’s lines to Carnatic music and singing them in his concerts and so on!

In the meantime, I observed that TMK also started articulating his thoughts on matters outside the music domain as well. He started taking up issues related to environment strongly. His ‘Porambokku paadal’ music video was an initiative to use music to highlight the environmental damage done by the Ennore Power plant. Soon, we started seeing him being part of many other issues like taking on Hindustan Unilever against dumping toxic Mercury in Kodaikanal,… He is now a regular columnist and the topics are not restricted just to music. He is a strident critic of the present Modi Government and anything to do with Right wing!

Now in my known Carnatic fans circle, I see a sea change in their outlook and attitude towards TMK and his music. He is no longer the genius he was a few years ago in their eyes when he just limited himself to Carnatic music. He is today labelled a leftist, Naxal supporter and a publicity seeker! He is today accused of raking up issues which is not his domain just to stay in limelight!

I am not hence surprised that TMK is subject to constant trolling on Social media.  Even his erstwhile fans are calling to boycott his concerts as he is a “gone case” as per them! This is where I have a big problem. As I mentioned before, I am an unapologetic admirer of his craft. I am in agreement with some of his thoughts and ideas. I don’t agree with him on many counts. His take on M.S.Subbulakshmi for example, I thought was a lot of conjecturing. Yet, I have no problem in listening to his music. When I listen to his music, I don’t think of his views on Indian politics or Narendra Modi!

There could be a happy ending here! By constantly trolling him, the right wingers and others are in the verge of achieving something that the Carnatic aficionados haven’t been able to, all these years – That of taking Carnatic music beyond the ears of just South Indians! I heard that TMK had a full house in Delhi yesterday at the concert with people even standing for full two hours to listen to his music! And If I go by the tweets with #TMKrishna, I can make out that many probably went to a Carnatic concert for the 1st time in Delhi yesterday and came out intrigued by the form of music!

Today, Thodur Madabusi Krishna might have turned an activist. But he is a musician first. And an extraordinary one at that. So, my appeal to fellow Carnatic followers is, if you don’t like his views, ignore them! But, leave him alone. But, it doesn’t make any sense to call for a ban on his singing! Lest, Music’s loss could become some political party’s gain!

Image courtesy: India Today

The Convergence and Divergence of #MeToo and #ReadyToWait!

In the past few weeks, India has been swarmed by two powerful campaigns which could become defining moments in the journey of emancipation of women in India.  It has taken a while coming but come it did, provoking and evoking extreme sentiments. While both the movements have women at the thick of things, the similarity at the face of it, may end there.

The more recent of the two campaigns namely #MeToo, was triggered by actress Tanushree Dutta’s revelation of what happened many years ago when she acted with Nana Patekar. This opened the flood gates for many other stories where men allegedly used their power and position to take advantage of women. What started in the film world extended to other fields as well with journalism being the harbinger of sorts!

Those asking #WhyNow, since many of the stories date back to the 70s and 80’s, forget the outlets which were available those days for outing their stories. At work places, where women had to still prove their existential worth in those times, coming out against their bosses would be the last thing in their minds. So, I don’t buy the theory of what Swapan Dasgupta describes in his column today as the “Long conspiracy of silence”!  Rather one should be happy that the tyranny of power walls has been broken finally!  The big change now for women of course has been the availability of social media at their disposal, its potential to viral a story and make an overarching impact!

Ergo, from now on it’s not going to be “business as usual” at the workplace. The portent combination of screen shots, mobile cameras, smart phone recorders and social media portends the end of the flirtatious man! At the same time, if one looks at “most”, if not all of the horrifying #MeToo episodes, the common link has been the effect of alcohol! A man may understand even a meek signal of a woman’s “No Means No” when he is in his senses. However, I am not too sure if even a clear, no-nonsense “NO MEANS NO” will get into the head of a man in high spirits! So, even after what I will call as a successful campaign which has seen many heavy heads rolling already, self-administered red lines for women may still be what the doctor orders!

As the movement unfolds on social media, we see new names getting added to the list every day! The after-effects of this surprisingly have been pretty quick. Will this ostracization be permanent or just to cool the tempers, only time will tell.  And there could be collateral damages! The Wikipedia pages of the named celebrities are not going to be same again. They will contain these #MeToo references for sure and that as per me could turn out to be the biggest deterrent to lewd behaviour and agent for change in men’s attitude in times to come. Or so I hope!

The other campaign – #ReadyToWait related to the issue of entry of all women into the Sabarimala temple is not so recent. It’s been going on for few years now, ever since this issue was turned to the courts. But it has gathered a Ferrari like momentum after the Supreme Court’s constitutional bench pronounced its verdict few weeks ago. As per the 4-1 verdict, the bench opined that the discrimination of not letting women of certain age enter the Sabarimala Aiyappa temple must go. A great victory for women’s rights, right? Well, looking at the response particularly from the women on the ground in Kerala, the verdict has been a big let-down. Even as activists and champions for Women’s liberation are savouring their victory, women believers of the faith in Kerala and elsewhere are pained.

Image courtesy - TheNewsMinute

Unlike the #MeToo campaign which is being mainly fought in the social media, the #ReadyToWait fight has now morphed into “Save Sabarimala” movement and is happening on the streets of God’s Own Country! Ever since the judgement came out, hundreds and thousands of women, all learned (Kerala is a 100% literacy state, mind you) and among them many erudite, have questioned the wisdom of the bench! As per them, the issue of women of all ages not entering Sabarimala is not a question of throttling their rights. And that this judgement is not a victory for women’s liberalisation,..,… People and largely women behind protecting the sanctity of Sabarimala and its traditions have been aware for decades the beliefs around the “pratishta” of the Sastha at the Sabarimala temple. In a state which has seen the rule of Left for more than 20 years since independence, if this was a pressing issue, I am sure the same would have been brought up and amends made many years ago. Read my detailed post on the Sabarimala verdict here.

So, #ReadyToWait is not about pressing for women’s right to enter the Sabarimala temple but rather pressing for respecting their faith in not wanting to visit the temple!!! #MeToo and #ReadyToWait are about women’s rights eventually but there is this nuanced difference. The direction this #ReadyToWait movement takes, may very well be a bellwether for future in terms of going to court for getting solutions related to faith! In a country like India, which is steeped in religious beliefs and traditions which in a way defines the spirit of India, this could very well be the wakeup call. To come up with a framework and consensus as to who will decide on contentious issues related to all faiths.

Postscript: Elsewhere, one Swamy who these days is very popular on social media with ‘nithyam oru clip’ explained to his followers about #MeToo and #ReadyToWait thus:

“The convergence of MeToo and divergence of ReadyToWait and the divergence of ReadyToWait and convergence of MeToo are basically the same! There are no 2 things. Only one. That is MeTooWait

Image courtesy – TheNewsMinute

 

Sabarimala and the “Tradition” Conundrum!

As soon as the Sabarimala verdict was out a few days back whereby, the court pronounced that women of all ages can now be allowed to visit the Sabarimala temple, a childhood friend of mine asked me for my reaction to the verdict. He posed the question to me because, I was basically from Kerala and having known that I have been visiting Sabarimala since childhood. My view on the verdict was that as times change, situations change, ground reality changes. Time for traditions, culture etc. etc. to keep evolving with the times. And hence I was for the verdict.   Of course this was a simplistic view of a complex case the verdict of which, is now threatening to disturb the pluralistic, multicultural and accommodative fabric of our Indian society.

 

My view on the verdict was based on the premise that the reasons, (though may be valid at one point in time) for not allowing women in the menstruating age to visit Sabarimala, may no longer be valid in this day and age. And hence this ban doesn’t make sense any more. And I was also of the view that any condition set by force is fundamentally against principles of freedom and is discriminatory. And more importantly, I felt that if my teenage daughter asks tomorrow why she cannot visit the Sabarimala temple, I thought I had no tenable answer.

My view, that the Hindu traditions, religious practices and beliefs have never been cast on stone and have always steered their way along conveniences of mankind, has been consistent with my reaction to the Jallikattu controversy or the more recent controversy around Carnatic singers singing Christian songs. In the Jallikattu issue, I opined that Jallikattu in its present form is certainly cruel to the animal and needs to be reformed. In the interests of preserving tradition and culture a total ban is uncalled for but, certainly safeguards need to be put in place to prevent unethical and unhealthy practices.

However, in the past few days post the verdict I have been seeing some arguments against the verdict, some making sense and some completely off the mark. And the sensible arguments have sort of made me change my mind on my reaction to the verdict.

In Kerala, a state with almost 100% literacy and social indices far ahead of the other states in India, the women have been leading the fight back against the verdict. One of the pieces I read against the verdict said that women don’t feel discriminated at all in being allowed to visit Sabarimala. And it is a question of respecting a tradition which has been in place for so many years.  This set me thinking and this piece is the result of the churn in my mind, I guess.

What sets Sabarimala to be different from other temples in Kerala or for that matter in India, is the process of visiting the temple itself. One cannot visit Sabarimala just like that, though these days it is much easier and is more accessible. First of all, the temple is not open 365 days for pilgrims.  Even in the present times of increased travel comforts, the journey is comparatively arduous and one needs to make the last 6 kms. of hilly stretch from the Pamba river base to Sannidhanam by walk.  (“Dolly service” to carry people up this stretch is available). And there has been the tradition which most men follow of observing a Vratham for 41 days before you travel observing certain practices including celibacy during the period. As part of the rituals, you carry what is known as Iru mudi kettu and carry that all along the trek. And till now, women in the menstruating age have not been allowed. So all these traditions are what that finally make Sabarimala different and what it is today. Of course the practices have gone through their own evolution as I mentioned before, in tune with the times and available technology!

Sans these traditions and beliefs, Sabarimala will be like another temple, where one can visit whenever. If the Government wants, it can lay motor able roads right up to the Sannidhanam so that one doesn’t have to do the physical labouring from Pamba.  So, that brings to the main issue. If the following of these traditions is what eventually makes Sabarimala special, why to tinker with them now? If majority of women in Kerala and outside have not been concerned about being discriminated and were #readytowait where is the issue?

Just like this practice in question in Sabarimala, if one digs in deep, there are countless such beliefs, traditions and practices being followed in many places of worship all over India. Some of it may push the borders of one’s freedom, may seem discriminatory and even downright hypocritical. But which make those places of worship unique and special in their own way. It is important for us to pick the right battles to fight which have larger social ramifications rather than pick on potentially harmless issues.

Therefore, I now tend to agree with the lone dissenting voice and ironically the lone lady voice in the Supreme Court Bench – Justice Indu Malhotra, who said that it is not for courts to determine which religious practices are to be struck down except in issues of social evil like ‘Sati’.

Having said that, I am not buying some of the other frivolous arguments against the verdict being bandied upon bringing in false equivalence around practices being followed in other religions like Islam,..  It’s up to those faiths to pick up their fights!

If India as a country is sort of unique in the world, it is because of our strong roots, culture rooted in traditions and our unwavering belief in “Faith”! So in matters of “Faith”, it will be ideal if the interested parties deliberate among themselves and bring in the reforms when needed rather than throwing the ball to the Courts which necessarily have to pronounce judgments keeping aside traditional beliefs and the underlying emotions involved. And as a society, I do believe that this judgement has opened up a Pandora’s Box and could set a precedent for many an issues involving “faith”, all of it may not have a peaceful pass as this one!

Kallum Mullum,.. – Kaalukku Methai,…” is one among the many slogans you raise to spur yourself while walking up the hill of Sabarimala barefoot. It means stones and thorns are like bed (of roses) to the feet. For an ardent Sabarimala devotee, the judgement though, is seen as a bed of stones and thorns in his hitherto peaceful journey! Having been conflicted on this one for a few days, I do believe that I have a plausible answer to give to my daughter on this “tradition” conundrum!

Image courtesy: Scroll.in