COVID-19 aftermath – Time to revive two flagship programmes of GOI

If there is one quote which has been oft repeated by commentators of all hue in the past few weeks as the world grapples with the COVID-19 crisis, it is this. Winston Churchill’s “Never let a good crisis go to waste”! As India locked itself down in its fight against Corona Virus, the lessons for future are many. And indeed it must learn those and never let this crisis go to waste, once things settle down. In India, we have a tendency to move on quickly from natural disasters and other calamities without learning the lessons and putting them to practice for future.

In the context of COVID-19, once we are out of the crisis completely, two programmes of the central government which were launched with much fanfare in the 1st term of Modi Sarkar but which lost steam or didn’t take off the way they were envisaged come to mind. It’s time to revive them and re-launch them with added rigour. And in the aftermath of the Corona virus pandemic, I do believe that the chances of them now doing well have got better.

On the 15th of August, 2014, when Prime Minister Narendra Modi announced the launch of Swachh Bharat Abhiyan, it caught the imagination of the public by and large. “A clean India would be the best tribute India could pay to Mahatma Gandhi on his 150 birth anniversary in 2019,” declared the Prime Minister. This was the first time, cleanliness entered public discourse since Independence. Immediately after the launch, there was an air of excitement and flurry of activities. I remember voluntary groups and public carrying out weekend shramdaan to clean up the neighbourhood. Celebrities did their bit by participating in symbolic photo ops with brooms to spread the message of cleanliness.

What started off very well, soon started losing steam with the typical Indian attitude of laxity creeping in, after the initial enthusiasm.  From the government perspective, we also saw that Swachh Bharat Abhiyan from the original goal of a “Clean India” by 2019, moved to making India “Open defecation free” by 2019!  So, accordingly the focus turned towards building toilets across the country and giving the poor access to toilets even in the remotest of villages.  In his address to the parliament in Jan 2019, the President announced that over 9 crore toilets were constructed across the country under Swachh Bharat Abhiyan program and that the coverage of rural sanitation went up from less than 40% in 2014 to 98% in 2019.  While these are commendable data points, we were not close to becoming a clean and hygienic country by Oct 2019, as envisaged by the Prime Minister when he kicked off the programme.

While not taking any credit away from the government for pursuing this initiative, I have always maintained that Swachh Bharat Abhiyan is not about cleaning and more cleaning but, reducing the need for cleaning in the first place. That essentially means developing instinctive disciplinary traits and attitude toward cleanliness like for example, the Japanese.  This calls for a huge attitudinal change among us as we are by and large happy to keep our own four walls clean while not being concerned about littering in public.

It is undisputable that COVID-19, in the last few weeks has increased awareness of self-hygiene as well as community hygiene in a big way in India. Use of sanitisers hitherto seen as a “NRI tantrum” while in India, has now got into the collective conscience of India. I do believe that thanks to social media like WhatsApp, the ills of a pandemic like Corona Virus have reached the nook and corner of India and hence messages concerning the need to maintain cleanliness may be received with more seriousness than before.  By the end of 2019, looking at the way the programme sort of petered out, I concluded that a “Clean India” may be a few decades away when the current student generation with more awareness from childhood stages take to public cleanliness more seriously.  However, now I feel that COVID-19 has given us a great opportunity to reach our goal of a “Clean India” probably a few years earlier and it is important that we as a country seize this opportunity.

Weeks or months later when we get over the COVID-19 crisis, the governments – Centre, States, local municipalities and panchayats should step up the gas on Swachh Bharat Abhiyan once again.  The government must use all the communication machinery at its disposal to build up on the Corona Virus messaging of “washing hands” to start talking about keeping one’s surrounding absolutely clean and safe to prevent further epidemics like this. We should move from friendly nudges to slapping heavy fines for offences like littering in the open, urinating on the side of the roads, Open defecation when toilets are available in the vicinity and spitting on the roads and walls. We must remember that making India a “Clean India” is not just the look out or job of the government of the day but is in the hands of the public. So, as a society, we must not let this good crisis go waste on the hygiene front and make our march towards a “Clean India”!

“Make In India” is another flag ship programme launched by Modi Sarkar way back in September 2014 with a view to give boost to the manufacturing sector in India with an eye on creating lakhs of jobs. Initially conceived to cover 16 industries, the scope was expanded later to include 25 identified industries. Five years hence, when one looks at the outcome of the programme, it’s a mixed bag. “Make In India” has seemingly done well in mobile phone and allied manufacturing with around 268 units producing phones and related accessories in India as of November 2019. This was just 4 in 2014. We are now the 2nd largest manufacturer of mobile phones in the world.  But beyond mobile phone manufacturing, other electronic manufacturing has not taken off in India as yet.  We are nowhere close to the objective set of making manufacturing contribute to 25% of our GDP. With the economic slowdown in the last few quarters and the disruption due to COVID-19, the outlook for manufacturing looks even bleaker.

This is where, COVID-19 could provide a window of opportunity to India in next five to ten years. COVID-19 which erupted from China with the industrial province of Wuhan as the epicentre, has ended up disrupting the global economy in more ways than one. When the virus spread was around China in the month of February, the talk was about how the global supply chains particularly in the Automotive, Pharma and electronics sectors have been disrupted. With the contagion now spreading alarmingly all over the world, COVID-19 could emerge as the single largest cause and effect on the global economy in many years. It is estimated that the global GDP could shrink by 2% this year.

The COVID-19 crisis has hastened the shift of global supply chains out of China actively a move, which gathered momentum in the height of US-China trade war last year and increasing labour costs in China over the last few years.  As we saw in reports, the Japanese government has announced support to companies shifting production from China back to Japan. Korean companies are reportedly exploring options with India to expand their capacities. The US and EU will eventually follow suit.

For India, this is a great opportunity to tap into this shift out of China.

It is good to see the Indian government sensing the opportunity and looking to further the cause of Make in India. Just recently, we saw a package of incentives being announced for the Electronics manufacturing industry with a focus not just on finished goods production but also developing downstream production units. Similarly package was cleared by the cabinet on the 21st March for incentivising production of chemicals and raw materials that go into bulk drugs production.  Initially these moves may help in softening our own dependence on China for imports of electronics and pharma goods but over a period of time will give a boost for exports once the ecosystem in put in place. So far so good. But these are not enough. Making India a part of global supply chains requires a well-co-ordinated (between Centre and states) 360 degree action plan to launch Make in India 2.0 in the light of COVID-19 that covers diplomatic, economic, commercial, human resources and even marketing front. This also requires changes in some of our laws (for example land acquisition) that can make ease of doing business a reality on the ground.

COVID-19 crisis is panning out in front of us as we speak. While we fight the health and immediate economic after effects of the same, it’s time to work on re-launching “Swachh Bharat Abhiyan 2.0” and “Make in India 2.0” in a couple of months and not let this crisis go waste.

Dear India, make 2021 the next 1991!

Notes from my Lockdown diary – Part 3

We are in the last few days of this total lockdown in India. Shortly, we will know if the same will be extended by a few more days. Already, the weariness is beginning to manifest.  Fuses at home are in the verge of blowing up.  Patience is in short supply.  And more importantly, menus are getting repetitive.

“In this situation, be happy that you are getting at least something to eat. Aren’t you ashamed of demanding this and that to make?” This was the wife to the daughter who was asking her to make Pizza for dinner.  I quietly thanked my stars as I was just about to ask her to make ‘Verumarisi adai’ for dinner, when my daughter pipped me.  “Verumarisi adaiya? Verum Adi thaan kidaikum”, probably would have been the retort! I am not at all surprised, when I read that domestic violence during the lockdown has increased by leaps and bounds.  Like how they say that we will have to wear masks while going out, may be, men should be advised to put a plaster across their mouths, while staying at home during lockdowns, I think.

Among the BJP (Bartan, Jhadu and Pocha) activities, many asked me why I haven’t written about the bartan activity in my 1st two parts. (If you haven’t read those, please read them now, here and here).  Yesterday, while doing the vessels, the wife said, “I think, we should buy a Dishwasher now” to which I replied, “Why? We already have a Dishwasher at home. I am there no? “This joke is worse than the regular bad jokes you crack” she replied and then added, “By the way, we then have two Dishwashers at home. One good and the other which just wastes Vim liquid! In the last 15 days, 2 litres have literally gone down the drain!”  Go back to the last line of the last para!

“Can you just come here and check what has happened to the printer? It’s not printing!” shouted the daughter to the wife. “I am busy now. Call your dad. He is supposed to be the “printer expert”, the wife replied, wriggling out of the situation. “WFH means Work From Home and not Work For Home”, I yelled, while being engrossed in a spread sheet submission. For long, we never had a printer at home. Whenever that topic came, I used to give “insider” gyan that a printer is like a white elephant and that whenever we want, we will just get printouts done from a jobber. But finally, I relented when the needs of the school increased exponentially and we ended up purchasing a printer at home few years ago. Little did I realise then, that my background in printing industry will become like my Electrical Engineering background!

Whenever the printer shows some error and those of you who have used inkjet printers at home will agree that it happens very often, I am usually summoned to check the printer.  It is ink related issue at times, Wi-Fi related issues sometimes, and print quality issues some other times but, paper jam issue most of the times! And invariably after trying my hand a bit in vain, my counsel will be to call the technician, so that I don’t end screwing up the printer for good. This will be followed by “You can’t fix a simple problem in the printer? You are supposed to be a printer industry veteran!” jibe which I am now quite used to. And then you know what happens? The wife will saunter in, switch Off and On the printer and remove the paper if stuck slowly and then pronto, the printer starts working! This almost happens every single instance! Now you understand the connection between my Electrical Engineering and printing industry backgrounds!

With the shops and general market being shut, I am eagerly waiting for the Amazons of the world to start operations soon. The mop stick which broke in Week#1, needs urgent replacement. For few days, we were managing with the same but now it is completely broken. So, the leg has become the mop stick and you know how tedious it is to wipe the floor with your leg!

All of you must have realised by now that lockdown teaches you many life lessons. In my case, the technique of mopping the floor is one. The first day, when I started wiping the floor with my leg, I finished the job and as I was about to sit, the daughter quipped, “Mom, is it Krishna Jayanti today?” The wife replied, “No! How will Krishna Jayanthi come now?  To which, the daughter replied with a wry smile, “Look at the floor”! Sarcasm runs in our family blood, I thought. She was referring to few marks on the floor of my feet that remained after I did the mopping. “Krishna’s feet were small. This looks like that Kamsan’s”, the wife joined the fun fest.  Not just blood. Sarcasm is part of our family body fat as well, I learnt.  Also, the important lesson and fundamental principle of mopping. While mopping, you will have to go on the reverse, if you have to avoid the Krishna Jayanthi jibe every day!  By the way, for the uninitiated, on the Krishna Jayanthi day, South Indians celebrate the arrival of the birth of Krishna, among other things by drawing rangoli of pairs of mini feet on the floor from the door to inside.

As I mentioned in the beginning, the weariness of reading my lockdown notes must have also started to show up amongst you, I guess. So, here I am, signing off on this weekly despatch of my lockdown notes. Of course, will continue with my regular posts!

Disclaimer:  All characters and situations in these posts are fictitious. Resemblance to any real person and real events are purely coincidental.

We breathe sarcasm in the family!

Pic credit: Webdunia

Notes from my Lockdown Diary – Part 2

Continuing from where I left in Part 1, the mandatory lockdown continues to introduce us to many “New Normals” – some of which I touched upon in my last post. If you haven’t read that, please read here.

Before this COVID-19, Zoom was one of the widely used tool in companies for conference calls. Now, it has become a house hold name and the most popular App after WhatsApp!  Anyone and everyone these days are on Zoom calls.  On Day #6, the daughter who is now in 8th grade, slowly came up to me and asked to set up a Zoom account for her. After checking and confirming that she has indeed taken the approval from the wife for the same, I set it up for her. What started as sessions for doing work sheets jointly with friends which are being sent every day by the school, have now become Dumb Charades and other game playing sessions over video calls, I am told. I have now become the villain for setting up that Zoom account!

And by now, in almost all households, one round of Zoom meetings have happened with father side family, mother side family and of course one with the immediate family of brothers, sisters and so on.  And as per the hierarchy of WhatsApp groups, friend’s re-union meetings will soon start over Zoom! While on this, I have now ensured that the Video is permanently switched off on my company Zoom account settings so that while on the day long business calls, embarrassing scenes from the surroundings do not get captured.

Like on Day #8, when I was on a review call with my team locked in my room, there were a few SOS bangs on the door. As the bangs got louder, I excused myself to find out what happened. The daughter while pretending to clean up her room spotted a cockroach which had flew from outside. Now in our flat it has been years since we spotted a cockroach and now this was of the flying variety. You can imagine the scenes involving the daughter and the wife now when they found that the creature had taken refuge under the cot. So, I was summoned in the midst of my ongoing call to fix the cockroach problem.  Just because of killing the cockroaches, bees and other insects which keep creeping in the house now and then, my sin count has multiplied over the years and chances of an entry into heaven for me have been seriously damaged. All this while the family keeps cheering me from the side when I execute the killings!

I asked for a Jhadu to kill the cockroach and I was promptly handed over one. Without realising that I was handed over a “phool jhadu” and that too a new one, I went about the act of killing the cockroach systematically. Soon enough, the creature was killed much to the relief and happiness of the wife and the daughter. But then, wait. Those of you who have used a new “phool jhadu” will know that for a few days it keeps shedding dust and cleaning that is another big job. So, by using a new “phool jhadu” which was handed over to me for killing a cockroach, I ended up filling the entire room with a trail of dust from it! The next half an hour or so went in just clearing the room of the mess. In these times of the Corona virus which affects the throat and lungs, this was an episode that could have been totally avoided, I must say. But then you know the effect, cockroaches have in our lives!

Yesterday being a Saturday, I offered to do the cooking. “Today is weekend no? Why don’t you give me a break and do the cooking?” I knew that this will come and so I did a pre-emptive strike and made the offer myself which was immediately accepted. And as expected a slew of instructions flew!

“In the name of cooking, don’t end up messing up my kitchen!” 

“It is not enough if you just cook. Just clean up the place after the cooking!” 

“Whatever doubts you have, ask now. Don’t keep calling me and asking later!” 

“And try to do something different. Not your usual menu of Tomato Rasam and Potato curry!”

My immediate reaction (obviously in my mind) was “Why did I take up this now?”

Anyway, having committed in the first place, went about the job as meticulously as I can.  First up, as a Pillayaar suzhi, kept a vessel full of water for boiling as we have the practice of boiling the drinking water. Then, just when I was about to keep the rice on the pressure cooker, realised that the handle was loose. My engineering brain while cursing the design, was wondering how come the handle is always loose whenever I try to use the cooker, the answer for which I got very soon. In my quest to show off to the wife that apart from cooking, I am also providing some value addition, I got into the job of fixing the handle.  Within a few minutes, the plastic around the screw gave way and the handle came off completely.

The next half an hour went in erasing all evidence of this mishap lest you know what will happen. While I was engrossed in this, I completely forgot about the water kept for boiling due to which half the water had evaporated. Now, I had another set of evidences to be erased! All my male friends will totally agree that this business of erasing any evidence from the wives is an exercise in futility!   So when the wife dropped by to inspect what is going on, she could immediately notice that the cooker handle was skewed by one tenth of a millimeter in spite of my elaborate cover up attempts.

“Now what did you do to my cooker handle?” came the first arrow.

“I just tried to fix it as it was loose. But when I tried to tighten it, it broke”, I answered.

“Did I tell you to meddle with it now?

Do I not know that the handle is loose?

Am I not using it for so long?  

Because of the heat from the stove, the plastic loses its tensile strength and gives way easily. That’s why I don’t try to apply pressure and tighten that!  

I am a commerce student and I am aware of all this. And after being an Engineer you still can’t wrap your head around this?”

A barrage of arrows ensued.  My engineering degree continues to be the most attacked feature in my life!

Soon enough, the wife, realised that much time has been wasted by me without making much progress on the lunch preparation. So she decided to take charge and my cooking endeavour ended abruptly that day.  I remember reading somewhere that women are far ahead in multi-tasking than men. I decided to agree to that statement 100% from this day.

To be continued…

Postscript: Those of you who wondered about my well-being after the wife read Part 1, I am well and holding up. She indeed read it and laughed it off. Covid-19 has its plus points.

Pic courtesy: Webdunia