The Making of Superstar’s 2.0!

Superstar Rajinikanth’s next film 2.0 is in the making. In fact it’s been in the works for a while. I heard that the shooting is over and post production is going on now. For a perfectionist filmmaker like Shankar, the bench mark is no more his own films like Enthiran/Robot but the recent magnum opus –Rajamouli’s Bahubali franchise.  Not just for its box office earnings but also for its making. Hence, not surprising that 2.0’s release got pushed to 2018. However what’s been making the news of late is not the film 2.0 but the “making” of Superstar’s career 2.0. That of his entry into the political theatre. While it is easy to speculate about his film 2.0’s success (considering the pedigree of the team and its prequel), predicting the success of Rajini’s career 2.0 is quite complex.

Before making an attempt to do that let’s step back and look at Rajini’s film career. As an actor he has been destiny’s own child. There is no doubt that he is one of the most successful actors ever to appear on Indian cinema screens. Rajini today has transcended the boundaries of Tamil cinema and is now an acclaimed National star. However, in his own admission he doesn’t check most of the boxes for an actor. He is not among the good-looking actors India has produced.  He never boasted of a sculpted body or “packs”! Rajini is not an accomplished dancer either. He makes some body movements which become dance steps. He doesn’t transform himself for a role à la Kamal Haasan or Aamir Khan. His make-up artists, costume designers and SFX team do that for Rajini. He is not a method actor like a Shivaji Ganesan too.

He does check a few other boxes, though. He has a screen presence which very few other actors can match. He shows tremendous energy on-screen. This over a period of time became part of his trade mark “Rajini Style”. He has a powerful screen voice and a way of dialogue delivery. Above all the one thing which stands apart is that he knows what he is good at.  He has constantly tried to play to his strengths and thereby gallery. He is extremely smart and I must say shrewd in picking up his scripts.  Particularly since the 90’s when he became the Superstar Rajinikanth we know of and big bucks started riding on him. He works hard the most on choosing the script, the director and his movie title in that order. If this meant shunning risks which came in the form of unconventional story lines or off beat roles, so be it.  If this meant rehashing the same template of “Riches to Rags to Riches” (R2R2R) so be it too.

Why am I laboring so much about Rajinikanth’s 1.0 (films) when actually this post is supposed to be on Rajinikanth’s 2.0 (politics)? In the past his entry into politics was more like ‘puli varuthu, puli varuthu’ story and was of 2 types. One, where he took a firm stand against a party during elections but soon withdrew into a shell. Second where he sent cryptic messages of his political leanings and his imminent entry through punch dialogues and song lyrics in his films. But these were more like gimmicks smeared in his movies by the dialogue writers. Lyricists and directors and seldom were his own design.  But this time around, there seems to be some firmness in purpose. So why exactly is he wanting to enter politics now???

From Rajinikanth’s point of view, may be now ‘Aandavan Sonnan’ (God commanded). Or he feels purely from an opportunity angle this is the perfect time for entry into politics. If there is a time where people can be provoked to try someone new it is this.  So probably his loyalists are pushing him to take the plunge now.

On the flip side, it is no longer a cakewalk for film stars in politics. Even in TN, from Vijayakanth to Sharat Kumar to Vadivelu it has been a rough ride. In the neighbouring states of Andhra and Kerala the likes of Chiranjeevi and Suresh Gopi – stars in their own right, have had mixed success. The youth of today are not so enamoured by a film star and don’t believe that a film star can change their lives. And certainly entering into politics and succeeding is not as easy as what Rajini’s character accomplished in the film Arunachalam!

In politics Rajini has only more to lose than gain. That’s why it will be good for him to take lessons from his filmi career and stay away from politics. Lessons like playing only to his strengths, not getting into experimentation and shunning risks of any kind.  And play again and again his own punch dialogues which will give him all the wisdom required. The likes of:

En vazhi, thani vazhi (My way is my own)

Kashtapadaama edhuvum kidaikaadhu. Kashtapadaama kedachathu ennikum nilaikaadhu. (You’ll gain nothing without hard work. And if you do, it won’t last for long)

For Rajini, there are always so many other ways of giving it back to the society if he wishes so. He can dip into his own movies if he needs ideas on that.  In his films he has often defied gravity. In his career 2.0 it will be difficult to do that.  Ask Amitabh Bachchan.  Amitabh 3.0 has been a revelation.

Postscript: While on Rajini, the other pillar of Tamil Cinema Kamal Haasan has also been in the news of late fueling speculation of his entry into politics. To me Kamal is a consummate marketer as much as an actor. He is doing his best to drive TRPs for his TV Show, guys. Period.

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12 thoughts on “The Making of Superstar’s 2.0!

  1. Sridhar Tiruchendurai says:

    Rajini is a better marketer, ably supported and used by his near family. How can we forget the hypes they created for did brands like Kochadayan, Linga and Kabali.

    Add to it, Rajini talks about his political plans around a movie release time. He negotiated with all 50 Paisa politicians, allows them to take pictures with him for smooth release. Fundamentals of marketing – control all negativity about the brand before the launch.

    Liked by 1 person

    • Probably! Only thing different this time with the buzz around his political plans is – his next film is atleast 6-7 months away (2.0) and Kaala is certainly a year and half away! So the timing is intriguing!!! Any insight you have on the timing?
      Thanks for writing in TRS. Appreciate.

      Like

  2. Hi Anand, Well written!!

    My only apprehension and basis for him for not joining Politics is that he has not yet joined. If he wanted to join he would have made a move as there were many opportunities in the past. Many parties want him to join to ride on his popularity but he doesn’t seem to be convinced about his career in Politics.

    Regards
    RT

    Liked by 1 person

  3. Baski says:

    very good Anand. Nicely portrayed. Enjoyed reading. Agree that film stars can’t be blue eyed boys anymore. When Chiru the megastar failed in AP, that’s the best testimonial for aspiring actor politicians…..another issue is these actors ego prevents them from joining a party, serve few years and then aim for the chair. But overnight CMs is NOT possible.

    Liked by 1 person

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